About us

Newsole was created with a simple mission: make the most wanted sneakers accessible in Switzerland easily, safely and without complications.

Our story began in 2018 with a genuine passion for sneakers and the culture around them. Like many sneaker enthusiasts, we experienced the same frustration: the best releases sell out instantly, and finding authentic pairs afterwards can be difficult and risky.

After years of experience sourcing and authenticating sneakers, we launched Newsole.ch in 2023 to create a trusted place where sneaker lovers in Switzerland can buy rare and trending sneakers with confidence.

Today, Newsole connects customers with some of the most sought-after sneakers on the market, even after they disappear from retail stores.


Why Trust Newsole?

Buying sneakers online should feel exciting, not risky.

That’s why we focus on three essential things: authenticity, transparency and customer satisfaction.

When you buy from Newsole, you benefit from:

100% authentic sneakers
Brand new pairs only
Carefully sourced inventory
Secure delivery
No customs fees in Switzerland

Our goal is simple: give you complete peace of mind when buying your next pair.


Authenticity Guarantee

Every sneaker sold on Newsole goes through a careful verification process before reaching our customers.

We only work with trusted sources and ensure that every pair is:

Authentic
Brand new
Unworn and in original condition

No fakes. No surprises.
Just the sneakers you want, exactly as expected.


Trusted by Our Community

Since our launch, more than 1000 customers have trusted Newsole to find their next pair of sneakers.

Our community continues to grow every day, and customer satisfaction remains our top priority.

If you ever have questions about a model, sizing or an order, our team is always available via email or Instagram.


Join the Newsole Community

Follow us on Instagram and TikTok to:

👟 Discover the latest sneaker trends
🔥 See our newest arrivals
🎁 Participate in exclusive giveaways

Welcome to Newsole.